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Artwork Information


How do I send Artwork?
 
As we will explain a little further on, your artwork will need to be saved as a specific type of file (file format) before you send it. This sometimes mean that you will be sending documents/files which are too large to send via email. 

To solve this we use We Transfer (www.wetransfer.com), which is a service that allows large files to be sent directly to our team. It couldn't be an easier way to send us files and it takes just a few simple steps.
 
1) Go to www.wetransfer.com
2) Click 'Add Files' and upload your files
3) Enter your email address
4) Enter our email address (artwork@thexhibitionstore.com)
5) Click 'Transfer' (transfer speed will vary depending on your internet connection)
 
If you have any specific requirements regarding your order there is a message section for you to enter these.

We Transfer Banner
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Free Design Consultation

When you place an order with The Exhibition Store that requires artwork to be produced, we will get in touch with you and talk you through the process; as well as answering any questions you might have about your design. We know that it is sometimes important to actually talk to a member of staff rather than trying to decipher any set of instructions on the screen. This is all part of our Free Design Consultation Service.
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What is 'Artwork'?
 
When you purchase any product which you intend on displaying an image on then you need to provide us with the relevant imagery (Artwork). In a nutshell it is what you want to appear on your display/exhibition product. For example if you purchase a standard canvas print you wouldn't want a blank canvas on your wall, so you provide us with artwork to go on it. 
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File Formats

As we mentioned earlier a 'File Format' is the type of file that you have saved your document or image as. If you have never used any image based computer software before you might only be familiar with the file types/formats seen in Microsoft Office software such as  .doc (for a Word document). These letters are placed at the end of your file name automatically when you select the appropriate file type in your 'Save As' menu (the same process. whether you are familiar with MS Word or Adobe Photoshop).

For our products we recommend that you save your files as a PDF. Most image/graphic editing software will allow you to do this. We recommend using Adobe Photoshop (smaller images) or Illustrator (for larger images) when producing your artwork.
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My Files Are Too Big!

WeTransfer allows you to send up to 2GB of files. If you find that after you save your files they are too big then there are a series of steps you can take to do this. Please note if you are attempting any of these steps we strongly recommend you use Adobe Illustrator.
 
1) If you have purchased a product which has a large visible graphic area then do make your artwork smaller than its actual size. Please make sure you don't reduce your image size than any more than 75%. If you do this please ensure you maintain a high image quality during this step.

2) if you are working on any imaging software which uses a 'layer/page' system to organise your image please make sure you have deleted any unwanted layers or pages.

3) If you are able to; flatten your image.

4) Compress the dpi quality of the image slightly (this option should be available when you save your file as a PDF; we recommend that you do not take the dpi down to less than 200).

5) Decrease the overall image quality slightly.

Please note that we DO NOT recommend that you attempt multiples or combinations of the above as this may adversely affect your overall image.


Artwork Approval
 
Did you know that a lot of artwork sent to us usually needs to be adjusted? 

If there are any issues with your artwork we will be in touch with you straight away to authorise any changes. If there are minute details that need to be changed then we may do this for you, depending on how much we can edit the image. 

Once the artwork is complete, we will email you a proof of your product to give us the all clear. Please be aware that this is the last stage that you can make any design changes or adjustments to your product.

We are not liable for incorrect artwork once you have approved the final proof. This is relevant to colours, image quality and the big one... Spelling and grammar. So please take the time to look over the proof before you give us the 'OK'. We also suggest that you get someone else to also look over it to double check. 
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Bleeds

A bleed is simply an extra bit of area around the edge of your image that will get cut off when your product is made. What is the point of that? You might ask. Well if you are intending on using an image which extends to the end of your specified graphic area, then you would increase the size of your image by between 3mm and 6mm. This then takes your image beyond the the edges of the specified graphic area, and allows for the following:
 
1) When we specify the graphic size of a product, the tolerance (which can vary) of our guillotine blades which we use to cut your image is not taken in to account. Whilst these machines are state of the art there is always the possibility for slight deviations with how it is finally cut.
 
2) For some products such as canvas prints part of the image is wrapped around the framing of the product. This always needs to be taken in to account when producing artwork.
3) It is always much more beneficial when we print if the graphic has a 3mm-6mm bleed around the edges. This is particularly important if you are using image or text which extends right to the edge of your graphic area. This is because, as with all printers if there is a slight imperfection with how your material being printed moves through the machine it is more than likely that this will become apparent on the edges of the graphic.
 
In a nutshell simply produce your artwork to 30mm-60mm larger than the stated requirements on the product page. for example if the graphic area is 297x420mm then ensure your artwork is 327x480mm (with a 3mm bleed). 
 
To make sure you are always aware of where your image will be cut off it is always wise to use guide lines to mark the visible area of your graphic. Adobe Illustrator and Photoshop have fantastic bleed options to help you. With any other software please refer to your 'help' section.
For any Roller Banner artwork please leave around 150mm bleed at the bottom of your artwork. 
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Fonts

We all know that there are some fantastic fonts available to use in the design world but the likely hood is that not everyone might have the same selection of fonts on their computer. When you save your artwork please make sure that you choose to embed your fonts on the document when it is saved. If this is not done then it can result in your text not loading properly when we receive it.
 


Colour Matching

One of the most common issues we find from customers are colours not matching. This is a simple issue but one which can cause big problems if you are trying to maintain your brand's identity. Quite simply please make sure that any images you produce are made using CMYK colours, not RGB. It is important that the colours your provide us match with what we use to print with.
 


Permissions

The Exhibition Store insists that you have the relevant permissions regarding any imagery or graphics used on yours artwork. We can not be held responsible for any imagery or graphic that is not owned by you or where you have not acquired the appropriate rights or permissions. We will not issue any exchange or refund for these reasons.
 


TOP TIPS
 
1) Spelling and grammar!
2) Flatten any layers where possible and delete any which are not needed.
3) Ensure your image is an appropriate quality.
4) Make sure you embed any fonts.
5) Use CMYK colours.
6) Get permission to use any imagery which you do not own.
7) Ask someone else to check your artwork and artwork proof.
8) Check it.
9) Double check it.
10) Use one of our templates for the correct sizing! Contact us for free templates
 
Still having issues? Then get in touch with us for a Free Design Consultation!

Telephone: 0845 034 6496 or E-Mail: info@theexhibitionstore.com
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